Logo for Social Land, providing social media management for companies in Essex and beyond.

hello@socialland.co.uk

01245 678 333

SOCIAL MEDIA STATISTICS

 

  • The rise of social!
  • The internet has over 3.4 billion users – and over 2.3 billion of these users are active on social media.
  • The number of people using social media has risen by 176 million since 2015.
  • 1 million new active mobile social users are added every single day – that’s 12 every second!

FACEBOOK

 

  • Facebook accounts for 62% of social logins made by consumers to sign into the apps and websites of publishers and brands.
  • Facebook adds 500,000 new users every day – that equates to 6 new profiles every second!
  • Facebook now sees 8 billion average daily video views from 500 million users.

TWITTER

 

  • Twitter has over 320 million monthly active users.
  • 6,000 tweets are sent every second.
  • 8% of people who complain to a brand via Twitter expect a personalised response within an hour.

GOOGLE+

  • Google+ has over 300 million monthly active users.
  • 40% of marketers use Google+.
  • 3% of total consumer brand social sharing occurs on Google+.
  • Google+ is closely linked to your Google My Business profile (Maps listing)
  • There are plenty of SEO benefits to utilising this platform too!

PINTEREST

 

  • 176 million Pinterest accounts have been registered.
  • 66% of content Pinned by users originates from brand websites.
  • Nearly 75% of Pinterest users have purchased something on the platform, or because of the platform.

INSTAGRAM

 

  • There are currently 500+ million monthly active users on Instagram.
  • In 2017, Instagram’s global mobile advertising revenue is expected to reach $2.81 billion.
  • Users share over 95 million photos a day.

YOU TUBE

 

  • YouTube has over a billion users.
  • As of September 2016 YouTube is now the 3rd most visited website in the world.
  • Almost 5 billion videos are watched on YouTube every day.
  • The number of channels earning six figures per year on YouTube is up 50% year on year.
  • The number of advertisers running video ads on YouTube is up more than 40% year on year.

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SOCIAL MEDIA FACTS FOR BUSINESSES

 

Not sure if social media marketing is for you? You’re not alone.

 

Plenty of companies are yet to discover the incredible benefits of running social campaigns. As well as ensuring that your brand is current, active and contactable, maintaining a presence on relevant social media accounts can open up new opportunities for building relationships in a rapidly-growing online community; and many of the people that you interact with via social could otherwise be out of reach.

 

You’ve also got the added bonus of being able to stand strong amongst your competitors. Many brands are instantly judged on the way they conduct themselves online, so it goes without saying that well-managed social profiles can help to create a positive first impression of your organisation. Profiles that are inactive, or missing altogether, can leave potential customers with doubts about your company’s credibility, leaving them more likely to contact a rival provider instead!

 

If you still need convincing that social media marketing is the way forward for your business, these social media statistics will demonstrate why investing in this fast-moving marketing channel will be your next best move.

 

We think the facts speak for themselves!

Providing social media for companies in Essex and beyond

hello@socialland.co.uk

01245 678 333

SOCIAL MEDIA STATISTICS

  • The internet has over 3.4 billion users – and over 2.3 billion of these users are active on social media.
  • The number of people using social media has risen by 176 million since 2015.
  • 1 million new active mobile social users are added every single day – that’s 12 every second!

FACEBOOK

  • Facebook accounts for 62% of social logins made by consumers to sign into the apps and websites of publishers and brands.
  • Facebook adds 500,000 new users every day – that equates to 6 new profiles every second!
  • Facebook now sees 8 billion average daily video views from 500 million users.

TWITTER

  • Twitter has over 320 million monthly active users.
  • 6,000 tweets are sent every second.
  • 8% of people who complain to a brand via Twitter expect a personalised response within an hour.

GOOGLE+

  • Google+ has over 300 million monthly active users.
  • 40% of marketers use Google+.
  • 3% of total consumer brand social sharing occurs on
    Google+.
  • Google+ is closely linked to your Google My Business profile (Maps listing)
  • There are plenty of SEO benefits to utilising this platform too!

PINTEREST

  • 176 million Pinterest accounts have been registered.
  • 66% of content Pinned by users originates from
    brand websites.
  • Nearly 75% of Pinterest users have purchased something
    on the platform, or because of the platform.

INSTAGRAM

  • There are currently 500+ million monthly active users on Instagram.
  • In 2017, Instagram’s global mobile advertising revenue is expected to reach $2.81 billion.
  • Users share over 95 million photos a day.

YOU TUBE

  • YouTube has over a billion users.
  • As of September 2016 YouTube is now the 3rd most visited website in the world.
  • Almost 5 billion videos are watched on YouTube every day.
  • The number of channels earning six figures per year on YouTube is up 50% year on year.
  • The number of advertisers running video ads on YouTube is up more than 40% year on year.

SOCIAL MEDIA FACTS FOR BUSINESSES

 

Not sure if social media marketing is for you? You’re not alone.

 

Plenty of companies are yet to discover the incredible benefits of running social campaigns. As well as ensuring that your brand is current, active and contactable, maintaining a presence on relevant social media accounts can open up new opportunities for building relationships in a rapidly-growing online community; and many of the people that you interact with via social could otherwise be out of reach.

  • READ MORE...

    You’ve also got the added bonus of being able to stand strong amongst your competitors. Many brands are instantly judged on the way they conduct themselves online, so it goes without saying that well-managed social profiles can help to create a positive first impression of your organisation. Profiles that are inactive, or missing altogether, can leave potential customers with doubts about your company’s credibility, leaving them more likely to contact a rival provider instead!

     

    If you still need convincing that social media marketing is the way forward for your business, these social media statistics will demonstrate why investing in this fast-moving marketing channel will be your next best move.

     

    We think the facts speak for themselves!